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Malaysia Jewellers clinch RM5 million sales, potential orders

Posted on: March 15, 2009

By Tham Choy Lin Bernama – Saturday, March 14

HONG KONG, March 14 (Bernama) – Malaysian jewellers clinched RM1.35 million of orders from Asia’s biggest jewellery show held here last week and are following up on potential sales of nearly RM4 million.

The outcome was pleasing for the dozen Malaysian companies that had taken part in the Hong Kong International Jewellery Show from March 5 to 8.

“The feedback has been good. One of the Malaysian companies taking part for the third time received a 30 percent to 50 per cent increase in sales,” the Trade Commissioner in Hong Kong for Malaysia External Trade Development Corporation, Edison Choong told Bernama.

“I was told that more quality buyers came this time and they were very targeted on what they wanted. There is also a trend of buyers trading down to source for less precious items,” he added.

He said the Malaysian exhibitors, who took up 20 booths, had brought various kinds of creative and innovative designs for diamond rings, steel and silver jewellery, pearl and other accessories.

The fair drew a 30,000 crowd with 11 per cent increase in local buyers.

Overseas attendance dropped by 15 per cent but bigger numbers came from emerging markets like Argentina, Chile, mainland China, Poland, Saudi Arabia, Tanzania, Tunisia and Vietnam. — BERNAMA


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